Saturday, August 3, 2013

The 2011-2016 Outlook for Toothpaste for Sensitive Teeth in India

The 2011-2016 Outlook for Toothpaste for Sensitive Teeth in India

The 2011-2016 Outlook for Toothpaste for Sensitive Teeth in India
By Icon Group International

Price: $495.00 & eligible for FREE Super Saver Shipping on orders over $25.

Product Description

This econometric study covers the latent demand outlook for toothpaste for sensitive teeth across the states, union territories and cities of India. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across over 5,100 cities in India. For each city in question, the percent share the city is of it's state or union territory and of India as a whole is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-a-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state or union territory and city, latent demand estimates are created for toothpaste for sensitive teeth. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.

This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in India). This study gives, however, my estimates for the latent demand, or the P.I.E., for toothpaste for sensitive teeth in India. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of India. For each state or union territory, I also show my estimates of how the P.I.E. grows over time. In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on strategic planning at graduate schools of business.

Product Details

  • Published on: 2011-02-08
  • Original language:English
  • Binding: Paperback
  • 318 pages
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